This Privacy Policy describes how Linyi Alice Home Furnishing Co., Ltd. (“we,” “our,” or “us”)
collects, uses, and protects your personal information when you visit our website, make an inquiry, or place an order.
By using this site, you consent to the practices described below.
Order & payment data: products ordered, invoice details, payment status (card data is processed by payment gateways; we do not store full card numbers).
Technical data: IP address, browser/device info, pages visited, cookies/analytics identifiers.
Communications you send to us (RFQs, support requests, sample/claim information, etc.).
2. How We Use Your Information
Process quotations, orders, deliveries, after-sales support, and warranty claims.
Respond to inquiries and provide customer service.
Operate, secure, and improve our website, products, and services (analytics and troubleshooting).
Send service notices and, with your consent, marketing updates (you can opt out at any time).
Comply with legal obligations (tax, accounting, product safety, and sanctions screening where applicable).
3. Legal Basis (Where Applicable)
We process personal data on the following bases: performance of a contract, legitimate interests
(e.g., site security and service improvement), consent (for marketing/certain cookies), and legal obligations.
4. Sharing of Information
We do not sell or rent your personal information. We may share limited data with trusted providers
(payment, logistics, IT/hosting, analytics, and customer support platforms) strictly to operate our business
and fulfill your orders. These parties are bound by confidentiality and data-protection obligations.
5. International Transfers
Your information may be processed in countries outside your own. Where required, we implement appropriate safeguards
(such as Standard Contractual Clauses) to protect your data during cross-border transfers.
6. Data Security
We use reasonable technical and organizational measures to protect personal data against unauthorized access,
alteration, disclosure, or destruction. However, no method of transmission over the Internet is 100% secure.
7. Data Retention
We keep personal data only for as long as necessary for the purposes described above and to meet legal, accounting,
or reporting requirements. Typical retention for order records is 5–10 years depending on applicable law.
8. Cookies & Analytics
We use cookies and similar technologies to remember preferences and analyze site usage.
You can manage cookies in your browser settings; disabling cookies may affect site functionality.
9. Your Rights
Request access, correction, deletion, or restriction of your personal data.
Object to processing or request data portability where applicable.
Withdraw consent for marketing at any time.
For California residents: you may have rights to know, delete, and opt-out of “sale”/“sharing” of personal data under CCPA/CPRA.
10. Third-Party Links
Our website may contain links to third-party sites. We are not responsible for their privacy practices.
Please review their policies before providing any personal information.
11. Children’s Privacy
Our services are not directed to children under 16 (or the age required by your jurisdiction).
We do not knowingly collect personal information from children.
12. Changes to This Policy
We may update this Policy from time to time. Updates will be posted on this page with a new “Last updated” date.
Material changes will be highlighted where appropriate.
13. Contact Us
If you have questions or wish to exercise your privacy rights, contact us at:
Email: hana_han@lyalice.com
Company: Linyi Alice Home Furnishing Co., Ltd.
